Reilly, Shaffer Open New Downtown Business

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1Local Milford entrepreneurs Peggy Reilly and Sherry Shaffer are planning to open a new business at 40 N Walnut Street in downtown Milford on Saturday, April 26. Sugar Bee, a candy confectionary, will offer fine candies, old fashioned sweets, gourmet chocolates including exotic truffles and other sweets. The duo will also feature local treats from Delaware while carrying specialized chocolates from surrounding areas such as Philadelphia and New York City.

Peggy Reilly, a retired professional from New York City, worked over 30 years in the financial industry before she decided to move to Milford, DE. Sherry Shaffer, originally from Annapolis, MD, moved to the area six years ago where she decided to open Fur-Baby Boutique & Doggie Daycare in downtown Milford. Shaffer had a desire to open a sweets boutique after visiting several downtown areas across the country that offered such an experience.

“Being invested in Milford with Fur-Baby, I am always looking for opportunities to enhance the downtown,” commented Shaffer. “While on vacation in Savannah, Georgia I saw a tiny boutique that offered candy and I thought about how that business would help to bring people to downtown Milford.”

As the idea sat idle for a while, Reilly and Shaffer met through Fur-Baby Boutique, as Reilly began to bring her dog Maddie to doggie daycare on a weekly basis. Becoming friends over the first few months,Reilly told Shaffer that she was retiring but not ready to sit at home all day. Shaffer immediately thought of the candy shop, made the proposal and the two started building the framework for the new business in their homes.

“I am a big believer in the downtown and I wanted to see what we could do to help it grow,” commented Reilly. “My husband Jim and I had talked about opening a business and we wanted to open downtown, when Sherry broached the subject it was intriguing and it met my personal goal of reinventing myself in retirement.”

Sugar Bee will feature over 120 jars filled with different types of candy on their candy wall alone and dozens of gourmet chocolate options as they plan on specializing in items that cannot be purchased in local stores including nostalgic candy lines from the 1940s on. With salvaged antique displays dating from the early 1900s, including a vintage 1950 Frigidaire refrigerator full of classic soda lines, owners of Sugar Bee hope to “bring out the kid in everyone” when they walk through the door. In addition to gourmet chocolates and fine candies, the boutique will also offer reduced and sugar free candy for all individuals that have a sweet tooth. They also plan on offering custom order items and providing candy bar services for weddings, birthdays and events.

Holding their opening on Saturday, April 26, Sugar Bee will be open for business Tuesday through Friday 11am to 6pm and on Saturdays 10am to 4pm. Located at 40 N Walnut Street, individuals interested in finding more information on the new boutique can visit www.thesugarbeeboutique.com, follow the shop on Facebook or call 302-491-4049.