Delaware LIVE News Group Expands and Reorganizes to Support Regional Growth

Delaware Live, parent company of Milford Live, has announced organizational changes, including the stepping down of Bryan Shupe as CEO and president of Milford Live

The Delaware LIVE News Group has announced significant organizational changes to support its expansion as a regional news organization covering local news in three Delaware and the Chadds Ford markets. The expansion includes forming an Advisory Board and reorganizing the group’s leadership team.

The Advisory Board, designed to support and coach the editorial staff, marketing, and
operations teams of Delaware LIVE News will begin its work this fall, according to Chris
Kenny, sole owner and founder of Delaware LIVE.

“I’m proud of the work our newspapers have accomplished in the four years since we
launched, but I feel it is important to bring more resources to the table,” said Kenny.
The board is comprised of seasoned professionals:

• John Sweeney: Former editor of the opinion page at The Wilmington News
  Journal, Sweeney brings over 33 years of experience, including roles as a public
  editor and writing coach.
• Peggy Mika: With a decade as marketing director at Christiana Care and a
  background in healthcare marketing, Mika also has experience as a newspaper
  reporter and editor.
• Mike Mika: A veteran of Gannett Corp, Mika played a key role in transitioning
  news online. Mika then joined the new publication, The Delaware Business
  Times, as editor. He is currently a digital marketing consultant and an expert in
  content development.
• Vernon Proctor: A retired corporate lawyer, Proctor has contributed to various
  publications and serves as the president of the Bethel Town Council.

“With this newly assembled experienced team, I am looking forward to not only
continuing but accelerating our ability to deliver real-time, appropriately balanced
coverage of local issues affecting all Delawareans,” Kenny said.

Delaware LIVE is undergoing leadership changes in conjunction with the board’s
formation. Chris Kenny will assume the roles of CEO and President and will take over
as Editor-in-Chief. Chris will oversee content production by leveraging the advisory
board and expanding the staff of journalists to increase editorial coverage. He will also
manage the business’ Administrative, Finance, and HR functions.

George D. Rotsch has also been promoted to Vice President of Client Communications.
He will be the interim Publisher of Delaware Live, Town Square LIVE, Milford LIVE, and
Chadds Ford LIVE. Rotsch, a veteran digital marketing and communications strategist,
will now lead the group’s sales and marketing team, helping clients promote their
businesses and events by leveraging Delaware LIVE’s expanding news network.

Rotsch will collaborate with Chris Kenny to market Delaware LIVE, Town Square LIVE,
Milford LIVE, and Chadds Ford LIVE, along with a growing YouTube channel and a
suite of social media platforms. The Network is approaching 100,000 regular monthly
readers.

After four years of building Delaware LIVE News and fourteen years since founding
Milford LIVE News, Bryan Shupe has announced that he will return to their family
businesses in Milford, Delaware. He expressed excitement about this next chapter,
emphasizing that after discussions with family and business partners, he will fully
reinvest his time and energy into the Milford community and economy.

“These changes will enable Delaware LIVE to expand the way we serve the community
and enable us to continue to celebrate the accomplishments of our neighbors, shine the
light on issues that we must decide together, encourage small businesses/non-profits,
and chronicle the best parts of our community, traditions, and shared values. “We
believe in local journalism”, declared Kenny.

Delaware LIVE News Group is a growing network of local news publications
approaching 100,000 regular readers across multiple communication channels. The
group is dedicated to providing balanced, professional journalism with reliable audience
numbers and marketing analytics. The network includes daily news sites Delaware
LIVE, Town Square LIVE (New Castle County), Milford LIVE (Sussex County), Chadds
Ford LIVE, a rapidly growing YouTube channel, and social media news coverage on five platforms.