Bayhealth goes pink for breast cancer awareness

Terry Rogers Headlines, Health, Milford Headline Story

The 2023 Go Pink! Shirt available through Bayhealth will help promote screenings and education.

As Breast Cancer Awareness month comes to an end, Bayhealth is proud of their efforts in promoting early detection, better treatment options and continuing education about the disease. According to the Komen Foundation, about 240,000 cases of breast cancer are diagnosed in women and about 2,100 in men. About 42,000 women and 500 men in the United States die each year from breast cancer.

“I always enjoy when Go Pink! Rolls around because our staff and community members really rally for this initiative and their support truly saves lives,” John Shevock, FACHE, FACmpe, Bayhealth Cancer Institute Executive Director and Senior Director of Operations, Oncology Service Line, said. “And with some exciting new Go Pink! Initiatives added this year, we hope we made an even bigger impact!”

The kickoff to Go Pink! Began with the sale of specially designed Go Pink! T-shirts available for a donation of $20. Proceeds from the sale of the shirts fund breast cancer screenings for underserved populations and help increase breast cancer awareness and education. Shirts can be ordered by visiting

Go Pink at the Rink was a success for Bayhealth

Then, on October 6, Bayhealth held the inaugural “Go Pink at the Rink” at the Dover Skating Center. The event, which was free, drew more than 200 attendees, decked out in pink, who not only enjoyed a fun day roller skating, but also gained information about breast cancer and screenings.

“We were thrilled at the turnout at our first Go Pink at the Rink event,” Shevock said. “It was an outside-the-box concept for us and it ended up being really effective, both in getting people screened and raising awareness and support around this disease.”

“Go Pink at the Links,” Bayhealth’s fall golf tournament was held in mid-October at Heritage Shores Golf Course in Bridgeville. The event raised $54,000 that will be used to fight breast cancer locally through the Bayhealth Cancer Institute.

Go Pink at the Links raised $54,000 for breast cancer screenings and awareness

“It is our honor to continue supporting the Bayhealth Cancer Institute in their fight against breast cancer – and all cancers,” Lindsay A. Rhodenbaugh, DMin., Bayhealth Foundation President. “We were excited to share our fresh take on this tried-and-true event and we look forward to building upon our efforts in the years to come.

Prior to the golf tournament, a donor event was held at Benvenuto in Milford. This event was designed to highlight the nurse navigator program at Bayhealth Cancer Institute via a panel discussion. The panel consisted of service line leaders and clinicians as well as a local breast cancer patient who shared her positive experience in the program.

To learn more about Bayhealth’s cancer mission or how to donate to the fight against breast cancer, call 302-744-7015 or email [email protected].

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